Alexander Shunnarah, a prominent personal injury lawyer from Birmingham, Alabama, has built a legal empire that’s hard to miss—literally. His billboards are as common as sweet tea in the South. As of 2025, Alexander Shunnarah net worth is estimated to be around $150 million.
Early Life and Education
Born on October 21, 1966, in Birmingham, Shunnarah attended John Carroll Catholic High School. He pursued higher education at Samford University before transferring to the University of Alabama at Birmingham, where he earned a Bachelor of Science in political science and sociology in 1991. He later obtained his law degree from the Birmingham School of Law in 1995.
Legal Career and the Birth of a Billboard King
After gaining experience at a Birmingham law firm, Shunnarah took the entrepreneurial leap and established his own practice in 2001. Starting with just one legal assistant, he relied on grassroots marketing—handing out business cards to family, friends, and church members. Fast forward to today, and his firm, Alexander Shunnarah Injury Lawyers, boasts over 60 attorneys and operates across multiple states, including Alabama, Florida, and Mississippi.
Marketing Mastery
Shunnarah’s name is synonymous with his aggressive and ubiquitous marketing strategies. His face and slogan, “Let Me Be Your Attorney,” grace more than 2,000 billboards, along with numerous TV commercials and other advertisements. This relentless self-promotion earned him the title “Master of Marketing” by The National Trial Lawyer Magazine in 2016.
His advertisements have become a cultural phenomenon, even turning into internet memes. Shunnarah embraces the humor, acknowledging that his team has started creating their own memes about him. He reportedly spends over $1 million a month on advertising, a testament to his belief in the power of marketing.
Net Worth and Financial Success
Shunnarah’s estimated net worth of $150 million stems primarily from his legal practice. His firm has secured substantial settlements for clients, contributing significantly to his wealth. Additionally, his investments in real estate and other ventures have further bolstered his financial standing.
Personal Life
Despite his public persona, Shunnarah maintains a relatively private personal life. He resides in Vestavia Hills, Alabama, with his wife, Lorena, and their three daughters: Alexandra, Olivia, and Natalia.
Philanthropy and Community Engagement
Beyond his legal practice, Shunnarah is known for his philanthropic efforts. He actively supports various charitable organizations and community initiatives, reflecting his commitment to giving back to the community that has contributed to his success.
FAQs About Alexander Shunnarah
1. What is Alexander Shunnarah’s net worth?
Alexander Shunnarah’s net worth is estimated to be around $150 million as of 2025, primarily from his successful legal practice and real estate investments.
2. What kind of cases does Alexander Shunnarah handle?
Shunnarah’s firm specializes in personal injury cases, including car accidents, wrongful death, medical malpractice, and workers’ compensation claims.
3. How did Alexander Shunnarah become famous?
His widespread billboard and TV advertisements with catchy slogans and his aggressive marketing strategy made him a household name, especially in the southeastern United States.
4. Where is Alexander Shunnarah based?
He is based in Birmingham, Alabama, and his firm operates in multiple states, including Alabama, Florida, and Mississippi.
5. What is Alexander Shunnarah Injury Lawyers known for?
The firm is known for securing significant settlements for its clients and its relentless commitment to legal advocacy. It is also recognized for its bold marketing campaigns.
6. How much does Alexander Shunnarah spend on marketing?
Shunnarah reportedly spends over $1 million monthly on advertising, making his marketing campaigns some of the most aggressive in the legal industry.
7. Is Alexander Shunnarah married?
Yes, he is married to Lorena Shunnarah, and they have three daughters: Alexandra, Olivia, and Natalia.
8. Does Alexander Shunnarah engage in philanthropy?
Yes, he supports various charitable organizations and community initiatives, emphasizing education, healthcare, and community development.
9. How did Alexander Shunnarah start his law firm?
Shunnarah started his law firm in 2001 with just one legal assistant. Through grassroots efforts and innovative marketing, he turned it into a multi-state legal powerhouse.
10. Why are Alexander Shunnarah’s billboards so popular?
His catchy slogans, recognizable branding, and sheer volume of billboards have made his ads a cultural phenomenon, sparking memes and widespread recognition.
Closing It Up
Alexander Shunnarah’s journey from a local Birmingham lawyer to a legal powerhouse with a $150 million net worth is a testament to his entrepreneurial spirit, marketing acumen, and dedication to his clients. His story illustrates how innovative marketing strategies, combined with a commitment to justice, can lead to remarkable success in the legal field.
